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En-Primeur 2019 Campaign

Bordeaux En Primeur 2019

Today, 24 June 2020 marks the end of this year's En Primeur 2019. It will definitely be one for the books, not just because of the circumstances, but it's success despite them. No one could predict the COVID-19 outbreak nor fathom its impact on major events such as the yearly En Primeur, but it definitely takes more than a pandemic to put a cork in the event's success. 


Winemakers participating in this year's En Primeur had to send critics and wine enthusiasts samples of their wineries' vintages for tastings, all done safely distanced, of course. It's during uncertain times like this that the reviews from critics are even more important when it comes to tasting notes, especially for buyers. 

Based on tastings from winemakers themselves, wine critics, and merchants, the general consensus is that the 2019 vintage is definitely a quality release. Buyers shouldn't be dissuaded from purchasing just because of the COVID-19 situation. In fact, it's in dire times like this that the wineries need even more support for their specially crafted En Primeur releases. 


Apart from unconventional tasting methods, one other major difference this year is the significant (~30%) drop in prices, as seen from the previous year's En Primeur. However, this actually is a good sign for Bordeaux and the 2019 En Primeur vintages. The price drop makes the 2019 vintage a good investment in fact and is definitely worth capitalising on. 

Best Value Buys

Struggling to decide which wines to buy? Here are some of James Suckling’s top value picks from the Bordeaux En Primeur 2019 releases. 


We definitely think 2019's En Primeur was a huge success, and even though this concludes the launches for this year, we still have limited stocks for our En Primeur releases you can view and purchase below. See you next year!



Minimum case purchase of 3x750ml. Price includes freight and 7% GST on wines only. Exclude duties. 

Download complete En Primeur 2019 terms and conditions here.